eigen baas : het is een feit!

Het is er dan toch van gekomen.

Eindelijk eigen baas, of dan in ieder geval partner bij een hele leuke jong club enthousiastelingen .

DIKW is de naam!

van Data naar Informatie naar Kennis en Wijsheid

Zie voor meer info hier of anders is daar wikipedia nog.

Ik ben erg benieuwd hoe het gaat bevallen, we zullen zien.

Atheist coming out!

I am an atheist!


http://outcampaign.org/

hugo

start your own business... or not?

A year ago I was convince, I would start my own business. Looking out for my first assignment I was persuaded to accept a job offer from an old acquaintance. So a wage slave again...
Now a friend of mine set up a new business, it keeps itching. The site is ready, but am I?

another son : Bram

improve data quality by six sigma methodology

In databased marketing the (negative) impact of poor data quality is
greatly ignored.

Databrokers like Cendris or Human Inference are keen on pointing out
the effects of poor datakwality on the customerbase by putting
emphasis on the fact that a lot of people change adres each year
(estimates reveal around 7%).

But the key question is: How to improve data quality?

I beleive the Six Sigma DMAIC methodology is an excellent approach to
improve the quailty of the data collection process.

Six Sigma works with concepts like Defects Per Million Opportunities
(or DPMO) which can be translated directly into measurable aspects in
the direct marketing world (like post retour).

Problem in exposing dataquality into measured KPI like quantities is
that this transparency often reveals previously hidden costs that were
silently accepted. Improving dataquality can only take place together
with a change in organisational attitude towards data. A first step
would be appointig direct ownership of data and databases within the
organisation and make the hidden cost of poor quality visible.

A six sigma project can do this for you!

cool kayak video

These guys do REALLY understand what it is all about.
Check out this video
Truly a great escape from the office on a rainy winter day....

Sault Brenaz kajak session